Copywriting is the art of seducing and persuading through words. It serves to bring you a maximum of prospects, to entice them and ultimately to convert them into customers. If the reader is to become a buyer, you will need a strategic sales-oriented writing. We take care of writing all of your web content.


A store shelf is the most competitive marketing environment there is. Indeed, as a consumer, we make our purchasing decisions in just a few seconds. Looking at the packaging of your brand is therefore fundamental if you want to be able to make the difference at the actual moment of purchase. We offer you unique packaging in line with your brand identity.

Digital design

Web & app design

We have adopted a flexible approach to web design in order to meet the many formats of today's devices and to be able anticipate those of tomorrow.

Designing a quality site or application is not just a matter of aesthetics. It is also about meeting the expectations of your users. We establish a clear hierarchy of information and structure access to content so that it adapts to the user's mental model and the different environments. We ensure that the navigation is intuitive and that all the content is as functional and aesthetic on mobile as on desktop.

UX, sitemap & wireframe

The design of a site or application requires a high level of expertise in UX Design (User Experience Design). UX focuses on the functionality and ease of use of the web product. Our goal is to make your experience as a user unique and easy to remember and increase your conversions.

Using a sitemap we can logically organise your content and the navigation of your site or app. The sitemap is a valuable tool in the design process. It allows us to agree on hierarchy of information and key messages.

Wireframes (functional mock-ups) are used to present the content and the functionality of each of your pages, taking into account the needs and journey of users. They are used early in the process to establish the basic structure of a page before visual design and content are added.


UI Design (User Interface Design) is the design of the user interface. It is an integral part of the user experience (UX) and consists of two parts: visual design, which reflects the look of a product, and interaction design, which is the functional and logical organisation of content elements. The objective of UI Design is to create a user interface that allows you to interact easily, efficiently and pleasantly with your web product.

3D Design

3D design helps you to stand out, to create more engaging interfaces, and move the user more. Using innovative and powerful 3D software, our designers create surprisingly realistic three-dimensional visuals. Logos, animations, 3D objects or user interfaces, let us know your preferences and we will do our best to achieve them.

Collateral marketing

Collateral marketing represents all the media used to promote your company's products or services, whether printed or digital: visuals, presentation boards, videos, brochures, flyers, data sheets, white papers, ... We produce all your promotional materials while respecting your identity and your graphic charter.

Content creation

Sharing value-added content makes you visible. It allows consumers to discover your business, your brand and your products. We help you to identify the topics that interest your target audience and create written or oral content around them. We make this content accessible through the creation of a blog, the setting up of a newsletter, videos, infographics or any other form of content.

Caracal Agency